Packaging materials guide showing kraft paperboard corrugated flute and rigid chipboard samples

Guide

Packaging Materials Guide: Choosing the Right Board

A comparison of kraft, SBS paperboard, corrugated flutes, rigid chipboard and food-grade liners — and when to use each.

The material you choose decides your box's strength, print quality, cost, sustainability and regulatory compliance. This guide compares the packaging materials we manufacture with, so you can specify the right one for your product instead of guessing.

Packaging materials guide showing kraft paperboard corrugated flute and rigid chipboard samples

Kraft board

Kraft board is unbleached, strong and fully recyclable. It looks best with restrained one- or two-colour printing that lets the natural fibre show, and it costs less than bleached white stock. It is the default choice for sustainable and craft brands. Uncoated kraft with soy inks is both recyclable and home-compostable.

SBS / white paperboard

Solid bleached sulfate (SBS) is the premium white paperboard used for folding cartons where vivid CMYK printing matters. It gives the sharpest colour reproduction of any board, which is why it dominates cosmetics, cosmetics and retail shelf packaging. Available in 14pt–28pt.

Corrugated board (flute types)

Corrugated board is a fluted core glued between two liners. The flute profile decides whether you get print quality, crush resistance, or both.

  • E-flute — thin, smooth print surface, light shipping
  • B-flute — thicker, higher crush resistance, medium loads
  • C-flute — stacking strength for heavier freight
  • Double-wall (B+C) — heavy and fragile freight
  • Triple-wall — products over 65 lb

Rigid chipboard

Rigid chipboard (1.2mm–3mm) is wrapped in printed or textured paper to make setup boxes — the dense, non-folding format that signals luxury. It is hand-assembled, which is why it costs more, but the weight in the hand justifies a higher retail price point. Used for jewellery, electronics, fragrance and spirits.

Food-grade and specialty liners

Food packaging requires FDA-compliant board, food-grade inks, and grease- or moisture-resistant barriers. We offer freezer-grade coatings for frozen SKUs, PLA-lined compostable board, and grease-resistant liners for bakery and takeaway. Always specify your product temperature and shelf life so we recommend the right barrier.

Need a specification for your product? Request a free quote or browse our packaging products.

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Packaging Materials Guide FAQs

Kraft is unbleached, natural and recyclable, best for one or two colour print. SBS is bleached white paperboard that gives the sharpest full-colour CMYK printing, used for retail and cosmetics.

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