Adding your logo to a custom box is the single highest-ROI branding decision most brands make — it turns every parcel into marketing you do not pay for twice. This guide covers the print methods that put a logo on a box, where to place it, and what each option costs.
Four ways to print a logo
- CMYK digital — full colour, no plate costs, ideal for low MOQ runs
- Offset with Pantone — exact brand colour matching at volume
- Foil stamping — metallic gold, silver or rose-gold for premium feel
- Spot UV — a glossy highlight that catches retail lighting
Where to place the logo
The front panel is the obvious choice, but the inside lid is where the unboxing reveal happens. Printing the logo inside the box is a single added pass and one of the cheapest ways to lift perceived value. For mailers, print on the tear strip area so the brand appears the moment the box opens.
What it costs
Digital CMYK logo printing has no plate costs, so it is included in low MOQ runs. Foil and spot UV add a per-unit cost and a setup pass, so reserve them for the one element that matters most — usually the logo — rather than every surface.
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